Devara The shoot, starring Jr. NTR and Janhvi Kapoor, is going on at a good pace. The film has already changed its release date from the original date to September 27. The film’s director Koratala Shiva is also working hard to recover from his Acharya’s previous debacle. He is making sure that Devara comes out very well in all the aspects that are evident during the making. Apart from this, it seems that Koratala Shiva has also learned from his past mistakes.
Directors involved in production and distribution businesses can pose a great risk. Koratala Shiva ventured into this business with Bharat Ane Nenu, where she retained the Nizam Rights and distributed them through Dil Raju. Some differences arose between them afterwards. She continued the same business with her next film, acharya too but suffered a great loss. Acharya became one of the biggest disasters in the history of Tollywood and badly affected Koratala Shiva.
Getting involved in business is a burden for the director. Sharing the profits is fine, but buying the rights to a particular region is very different. Koratala made this mistake by getting involved in them in the past, but he stopped it with Devara. The producers of Devara are also selling the film for cash. Rights from Telugu and overseas states are being sold at high prices according to news reports. Other areas are in advance. So everything is going well with Devara’s business for Koratala Shiva.
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